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Link Building for SEO – A Few Tips
Everyone can agree that link building is key to search engine optimization, but it’s much easier than it sounds. To be honest, the easiest and most sure way is to hire a web marketing company and have...
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Website Analytics Audit: 5 Things You Should Know About Your Business Website
If you are considering a new marketing campaign for your business website, there are several important elements you should look at. I typically suggest using a website checklist to help you narrow...
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4 Old SEO Tactics You Should Avoid
SEO is a huge, booming industry that at the same time lacks a substantial amount of standardization. Let me use an analogy here to help you understand what I’m getting at. If you go to hire a...
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How to Effectively Sell SEO to Perspective Clients
Effectively selling SEO or any form of digital marketing can be frustrating for a lot of marketing companies since it is so misunderstood. Here at Eminent SEO, we often come across this question when...
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8 Common SEO Mistakes to Avoid During a Website Redesign
Every website needs to have a facelift once in a while. Let’s face it, web developers are not SEO’s in most cases. Each individual is experienced in their own area and possess their own specialties....
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Top Red Flags to Watch Out for When Hiring an SEO Agency
There are a lot of deceitful SEO agencies out there that try manipulate companies into thinking their strategies are completely “white hat”, meaning they’re up to par with Google’s quality guidelines....
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How to Become a SEO Winner in 2015
As we come to the end of 2014, many of us are putting our heads together and looking deep into our current content marketing and SEO strategies. Looking at the successes and failures throughout the...
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How to Perform a Website SEO Audit in Ten Minutes or Less
If you work for a SEO company or marketing agency, you know how cumbersome it can be when clients or leads ask you questions on the fly. You have to be able to answer their questions, not only in...
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Top 10 Ecommerce SEO Tips to Maximize Organic Traffic and Sales
Online stores need to have a strong organic presence in search engines, which are a vital marketing source for producing online sales, only if it is done properly. With these tips, your ecommerce...
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How to Earn Backlinks with Valuable Website Content
In order for any website to obtain any sort of search engine rankings, high quality backlinks are still necessary. Back in the day before Google updated its algorithm to get rid of spammy,...
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How and Why to Go Beyond Basic Keyword Research When Optimizing Content
When we talk about keyword research, it starts with opening up Google Adwords Keyword Planner or a similar online tool. From there, we’ll type in a prospective phrase and perhaps pick a geo-location...
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Looking Ahead to Google Penguin 4.0: How to Remain Penalty-Free in 2016
A major Google algorithm update was supposed to launch in late-2015, but we’re still waiting. Over the second weekend of January, SEO experts noticed some drastic changes in traffic volumes across...
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What Is Responsive Design and Why Your Website Should Have It in 2016
What Is Responsive Design? C’mon, it’s 2016. Time to get with it already. If I land on your website from my smartphone and I have to “pinch to zoom” to read some of your text or see images in their...
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Google’s Message Is Clear: Review and Clean Up Your Website’s Outbound Links
Earlier this month, several reports stated that Google started issuing a specific warning to various webmasters. The message hit at one miscue: “unnatural” outbound links. Google reportedly first...
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Vol. 57: Eminent Team Photoshoot; Google Offers Final Word on 301 Redirects
Eminent SEO News: Team Photoshoot The Eminent team recently did a professional photoshoot outside our Mesa, Arizona office so we could have some upgraded group and individual pictures to work with....
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Your Guide to Keyword Research in 2016 Going into the New Year
In the past, keywords were crucial to search engine optimization (SEO). Times are a-changing, and now keywords are only one of the many factor for rankings. While they are still relevant, keywords...
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Do the Fields of PR and SEO Overlap? A Closer Look at How One Can Strengthen...
Fresh out of college with a public relations degree, I found myself stumbling into the world of search engine optimization – specifically, link building. I wondered how the two realms would overlap,...
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How Website Pop-Ups Are Starting to Chip Away at Your SEO Progress
Advertising, especially pop-up based advertising, can have a significant impact on a website’s SEO. Understanding the relationship between pop-ups and SEO requires examining a website’s user...
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